An Unexpected Opportunity

As university progressed, I began looking for a part-time job. I had an interview arranged elsewhere when someone asked if I could cover a shift promoting a new product instead. That simple favour turned out to be one of the most significant moments of my career.

The product was an internet radio from Logitech. At the time, it felt like a glimpse into the future, a device that connected people to music in an entirely new way. I accepted the opportunity without realising it would become the first step into a career that would span more than a decade.

Following the Opportunity

That first role opened doors I never expected. What began as consumer technology marketing gradually evolved into business technology, technical marketing and eventually working directly with organisations adopting new technologies.

Over the years, I had the opportunity to work with businesses of every size, from innovative startups to global organisations, including banks, manufacturers and even nuclear power facilities. My role shifted from explaining products to helping technical teams, CIOs and CEOs understand how emerging technologies could solve real business problems.

Looking back, the thread running through each role wasn't simply technology. It was communication. I found real satisfaction in taking complex ideas and making them understandable, practical and genuinely useful.

Turning Ideas Into Action

As my career developed, I realised my greatest strength wasn't simply understanding technology, it was helping other people understand it.

I enjoyed taking complex technical concepts and translating them into something meaningful for different audiences. Whether I was speaking to a CEO considering a business investment or a technical team responsible for implementing it, I found satisfaction in bridging that gap between strategy and execution.

Eventually, I decided to leave employment and start my own consultancy. What began as a leap into the unknown quickly became an opportunity to continue working with many of the same organisations, this time as an independent consultant. Over the next fourteen years, I had the privilege of helping businesses adopt new technologies and navigate change while building a business of my own.

Looking for Balance

Running a consultancy offered something I valued deeply: independence. My clients cared about results rather than where or when the work was done, giving me the freedom to shape my own schedule.

Yet over time, I found myself spending almost every working day in front of a computer. I would wake up, sit down at my desk, solve technology problems all day, and then close my laptop with little desire to spend my free time in front of another screen.

I didn't recognise it at the time, but looking back, I think I was searching for balance. Technology had become my profession, and I found myself wanting hobbies that felt completely different.

LOG ENTRY 04

Unexpected Opportunities

A chance shift promoting a new product led to a career spanning more than a decade, proving that some of life's biggest changes begin with the smallest decisions.